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Privacy Policy

Effective Date: January 1, 2021

Who are we?

We are Naturally G4U (“NG4U,” “we” or “us”). We own and operate the websites that link to this privacy policy (collectively, the “website”). Our contact details are on the website - 3149 MacArthur Blvd. Northbrook, IL. 60062. Please contact us ( if you have any questions or feedback about this policy.

What’s the point of this policy?

This policy tells you how we deal with your “personal data” (i.e. technical term for information about any identified or identifiable living person) that is collected through our websites. Please read on to find out what kinds of personal data we collect, how we use and protect it, to whom we disclose it and how you can access and manage it.

Please do not use the website unless you are completely happy with this policy. If you do use the website, we will assume that you do accept this policy.

Might the policy change?

It may well do and so you should check it whenever you visit our website. If we change this policy, we will post the revised version on the website and update the effective date. We will assume you agree to the revised policy if you use the website after the effective date shown at the top of the policy.

What personal or other data do we collect?

We collect and store the information which you give us via forms on our website - such as your name, address, email address, phone number and so on - or when communicating with us by email or in some other way.

We may receive and store certain information automatically when you interact with us. Examples include the internet protocol (IP) address used to connect your computer to the internet, connection information such as browser type and version, information about your mobile or other device including device-type and device identifier, operating system and platform, a unique reference number linked to the data you enter on our system, login details, clickstream data, details of your activity on our website with date / time stamps including the pages you visited, searches you made and goods purchased. If we associate any of this information with your personal data, we will treat the combined information as personal data, in accordance with this policy.

What about cookies?

We and/or third parties use cookies and other tracking technologies on our website. A cookie is an identifier (a small file of letters and numbers) that is sent to your computer.

Our website’s functionality will be limited if you configure your browser to reject cookies.

Cookies are widely used to make websites work, or work more efficiently, as well as to provide information to the website owner or others. Session cookies are temporary cookies that remain in the cookie file of your browser only until your browser is closed. They allow websites to link your actions during a browser session. Persistent cookies stay in the cookie file of your browser for longer (though how long will depend on the lifetime of the specific cookie). For further information on cookies, including how to use your browser to block them and how to delete cookies already stored on your device, visit:

Cookies are used on this website for the following purposes:

Session cookies: We use session cookies to enable the website to keep track of your movement from page to page and store your selections so you do not get asked repeatedly for the same information. These cookies allow you to proceed through many pages of the website quickly and easily without having to authenticate or reprocess each new area you visit. For example, the session cookie remembers your shopping cart selection so will have the items you selected when you are ready to check out.

Cookie to store your settings: We use a persistent cookie (up to three years) to remember your settings such as your country, language and currency as well as any items you may add to the shopping basket, which are stored in a database on our secure server. This cookie enables you to have access to your settings and items if you return to the site.

Google cookies: Persistent cookies (up to four years, we believe) are set in connection with the following Google services on our site and these cookies may involve certain non-personally identifying information being sent to Google:

Google Analytics (“GA”): We use cookies to recognize and count the number of website visitors as well as providing other information about the visit such as duration, route through the website and what sites the visitor came from. This information helps us to improve the way our website works, for example by making sure users find what they need easily.

More information and opt out: Click here for Google’s privacy policy and here for more information about the kinds of cookies placed by Google. Click here for information about how Google uses data from its partners’ sites or apps as well as how to opt out of Google cookies.

By continuing to use our website, having seen our cookie notice, we assume that you consent to use of the cookies outlined above.

How do we use your personal data?

We use your personal data to operate our business, manage your account and for any other lawful and legitimate business purposes.

We use your personal data to provide our products and services, e.g. send service messages, process payments and/or fulfill orders.

We use your personal data to help us communicate with you effectively should you try to contact us via our website.

If you have given permission on our website, we may use your personal data to send you emails (or other communications such as mail, phone or SMS) with our newsletter or details of our or third party goods or services which may be of interest to you including information about special offers or promotions.

We may use personal data to recognize you when you visit or return to our website to track traffic and usage patterns, to prevent or detect fraud or abuses or to help us improve our website. We may use cookies to do this. See above for more information regarding cookies.

If you supply us with a third party email address for a “Refer A Friend” or similar offer, we will use that email address only to transmit the referral message and we will then immediately delete it.

We retain personal data for as long as your account is active or for any other duration permitted by law. We retain personal data from closed accounts in order to comply with legal obligations, enforce our terms and conditions, prevent fraud, collect any fees owed, resolve disputes, troubleshoot problems, assist with any investigations and take other actions as permitted by law.

We may access, remove, alter, store or otherwise use any personal data if we have reason to believe that it breaches our terms and conditions, or that such steps are necessary to protect us or others, or that a criminal act has been committed, or if we are required to do so by law or appropriate authority.

What are your choices regarding digital advertising?

We support the self-regulatory principles of the Digital Advertising Alliance (“DAA”). We work with a variety of advertisers, advertising networks, advertising servers, and analytics companies (“Ad Partners”) that use different technologies to collect data about your use of the website (such as pages visited, ads viewed or clicked on) in order to deliver relevant advertising.

These technologies may include the placement on the website of cookies or web beacons, and other data collection technologies by these Ad Partners to track how the website is being used, to track where users go and what they do after their leave the website, and to link various devices you may use, and to serve you more relevant ads. These advertisements may appear on the website or other services that you visit.

For more information about how Ad Partners use the information collected by the technologies on the website and about your options not to accept cookies placed by some of these companies on the website, please visit the DAA’s opt-out page. You may also opt out of additional third party advertising networks by going to the Network Advertising Initiative’s website and following the directions.

The opt-outs described above are device- and browser-specific and may not work on all devices. If you choose to opt-out through any of these opt-out tools, this does not mean you will cease to see advertising. Rather, the ads you see will just not be based on your interests. In addition, when you opt out using one of these methods, our Ad Partners will continue to collect information for any other purpose permitted by the DAA’s rules. You can opt out of future information collection from the website by ceasing use of the website.

Please note that this privacy policy does not cover the practices of our Ad Partners. We do not have control over these third party technologies or the information contained in them.

How do we protect personal data?

We value your privacy but cannot guarantee the security of any personal information you provide to us through the website. Email and other electronic communications are not secure if they have not been encrypted. Your communications will pass through a number of network nodes before they reach us. Additionally, we cannot be held responsible for the actions or omissions of other users or third parties who may misuse your personal data that they collect from the website.

To whom do we disclose personal data?

Payment details including credit card numbers are supplied directly to our payment partner mentioned on our website. We do not receive such information. To ensure your details are not being used without consent, your personal data may be supplied by our payment partners to relevant third parties including credit reference and fraud prevention agencies, who may keep a record of that information.

We may allow access to your personal data by third parties who supply us with a service. Examples include e-commerce platform providers, couriers (to enable delivery of goods), website hosts, content delivery networks and businesses that assist us in undertaking communications or monitoring our website.

Email addresses and other contact information are provided to or collected by Kalviyo, who we use to send emails. Please see their privacy policy for more information.

We may disclose personal data so far as reasonably necessary:

if we have reason to believe that it breaches our terms and conditions, or that such steps are necessary to protect us or others, or that a criminal act has been committed, or if there has been a complaint about content posted by you, or if we are required to do so by law or appropriate authority; or

in the case of an actual or proposed (including negotiations for a) sale or merger, business combination or reorganization involving all or the relevant part of our business.

If you disclose your information to third parties, whether they are suppliers of services on our website (e.g. payment providers) or other websites, different rules will apply to their use or disclosure of your information. Please check their privacy policies carefully.

What should I know about links to other websites on the Naturally G4U website?

For your information and convenience, the website may contain links to websites operated by third parties. The website may also include features like buttons and widgets hosted by other companies (for example, the Twitter “Tweet” button). These features may collect your IP address, which page you are visiting on the website, and may set a cookie to enable the feature to function properly. This privacy policy does not apply to, and we are not responsible for, the practices of third parties that collect your personal data. We encourage you to review the privacy policies of those third parties to learn about their information practices.

What should children know about the website?

The website is not directed to, and we do not intend to, or knowingly, collect or solicit personal data online from children under the age of 13. We encourage parents or guardians to participate in and monitor their children’s online activity. If a child under 13 has provided personal data to use, we encourage the child’s parent or guardian to contact us using the contact details on the website to request that we remove the personal data from our system. If you are under the age of 13, do not provide us with any personal data.

How can you access and manage personal data?

You may review your personal data that is readily available through the website or contact us to request that your personal data be updated using the contact details on the website.

You may deactivate your account at any time for any reason by contacting us through the contact details provided on the website. Please note that if you choose to deactivate your account, we may still retain some of your personal data in accordance with this privacy policy.

If you are a California resident under 18 years old and you have a registered account on the website, you can request that we remove content or information that you have posted to the website, such as any product reviews you may have posted. Please note that responding to your request may not ensure complete or comprehensive removal from the website (e.g. if the content or information has been reposted by another user).

To request removal of content or information, please contact us using the contact details on the website.

How can you manage the ways we communicate with you?

If you have provided us with your contact information, we may send you email messages, direct mail offers or other communications regarding products or services depending on the method of communication selected. You may ask us not to do so when you access the website, or change your preferences by updating any accounts you have with us. At any time, you may elect to discontinue receiving commercial messages from us by submitting an opt-out request to the contact details on the website or by following the unsubscribe instructions in the form of the communication you received.